Introduction

Commerce, a professional course among the various arts subjects, is widely pursued by students as it is instrumental in bringing about changes in all aspects of the society. It spearheads growth and development. The changes in the economic policies of the country and the computer application in business offer exciting avenues for innovative and creative minds to pursue a variety of careers.

The revolutionary changes in the field of economics, information technology and politics pose a series of problems challenges to the modern commerce students. Against such a backdrop an innovative curriculum is designed for the B.Com., B.Com.-CA, M.Com. programmes offered by the School of Commerce and Management which was established in the year of 2008.

Vision:

  • To be globally recognized for excellence in teaching and research across broad range of disciplines in contemporary business environment.

Mission:

  • Equipping students with state-of-art accounting and entrepreneur skills.
  • Helping students lay a strong conceptual foundation in order for them to build professional careers in commerce and/or engage in research.

Programme Offered

B.Com. Commerce (3 Years)

Programme Outcomes

Graduates,

  • Equipped with a strong foundational knowledge in the different domains of commerce.
  • Adept in decision making at personal and professional levels.
  • Skilled in application of concepts and techniques in commerce.
  • Having entrepreneurial acumen.
  • Possessing the right value systems and ethics.

 

B.Com Computer Application (3 Years)

Programme Outcomes

Graduates,

  • Equipped with a strong foundational knowledge in the different domains of commerce.
  • Adept in decision making at personal and professional levels.
  • Skilled in application of concepts and techniques in commerce.
  • Having entrepreneurial insights.
  • With the right value systems and ethics.
  • Able to communicate effectively while presenting information orally and in writing with ability to utilize latest computing knowledge in commerce, benefiting the society.

 

M.Com. Commerce (2 Years)

Programme Outcomes

Graduates,

  • Acquainted with contemporary knowledge in the disciplines of commerce.
  • Well-versed in conducting business, accounting and auditing practices.
  • Equipped with in-depth understanding of all core areas with special focus on Advanced Accounting, International Accounting, Management, Security Market Operations and Business Environment, Research Methodology and Tax planning.
  • With ability to satisfy human resource need for industry, consultancy, education, service, research, public administration, insurance and management.
  • With understanding in both local and international issues in finance and marketing of a business organization.

PhD Programme

            The Ph.D. programme includes an integrated sequence of course work and research in various branches of Commerce. Scholars for admission are expected to clear the entrance examination conducted by PRIST.

Add-on, Certificate and Diploma courses

DIPLOMA COURSES:

  1. Industrial Safety
  2. Banking and Services

CERTIFICATE COURSES:

  1. Digital Business Model
  2. Corporate Social Responsibility

More information on the procedure for admission to all the above programmes may be found at www.prist.ac.in

Research

Research Areas

The thrust areas of research of the department are Banking & Insurance, Share market strategy plan, Customer Relationship & Professional ethics, E-Companies, Cyber-crime related to business, Professionalization of corporate sector, Environmental issue related new business areas..

Some Recent Publications

  1. Uma Eswari and N.Vimalarohini, ‘A Study on cashless transactions in Thanjavur town’, IJASRD, Vol 05, September 2018.
  2. Manivannan and K.Sathya, ‘Green marketing trends, issues and challenges in india’, IJASRD, Vol.05, September 2018.
  3. Balakrishnan & H.Sangeetha, ‘Financial analysis of canara traders and printers limited in Chennai – A Study’, IJISRT, Vol 02, August 2017.
  4. G.Selvan, ‘A study on quality of work life of employees with special reference to Santhi Engineering Industries Trichy’, International Journal of Research in Management and Technology, Vol 07, May 2017.
  5. Balakrishnan, Prof. G. Kothandapani and Dorothy Jerry.J, ‘A study on financial analysis of TANCEM Cement Company in Tamil Nadu’, International Journal of Innovative Research and Advanced Studies (IJIRAS), India,Vol 04. May 2017
  6. Dr. V. Balakrishnan, Prof. G. Kothandapani and S. Bharathi, ‘A study on marketing strategies of automobile companies’, International Journal of Innovative Research and Advanced Studies (IJIRAS),Vol 04, April 2017.

Activities / Events - Upcoming and Past Events

  1. ‘Inauguration of Entrepreneurship Development Cell’,- 7th March 2023, Professor Martin EDII Government of Tamil Nadu’.
  2. ‘A Products to Market Fit’, IIC Programme – 27th Feb 2023.
  3. ‘EDP-Startup process Career opportunities for Youngster’ organized by IIC- February 2023.
  4. One – Day Seminar on ‘Ethics in Social Science’, Dr.R.Saminathan, – May 6th 2022
  5. ‘Business Review’, Oct 23rd  2017
  6. ‘Medha 2K17-Mega Management Meet’, Oct 09th to 22nd 2017
  7. ‘Best Corporate Team’ Sep 23rd 2017
  8. ‘Guest Lecture on Testing of Hypothesis’ Mrs.S.Sangeetha., M.A(Economics).,M.Phil., MBA, 14th July 2016.
  9. ‘Workshop on Research Methods’ Dr.K.Rajalakshmi, Dr.T.J.Jayasholan, Dr.K.G.Selvan, Feb 10th 2016
  10. ‘Entrepreneurship Awareness Camp’ Sponsored by DST – NIMAT, Ahmedabad, February 10th to 12th 2016
  11. ‘Training on Professional Excellence’ Dr.G.AlexRajesh, P.Subburethina Barathi, Associate Professor, M.A.M Institute of management, May 25th 2015.
  12. ‘Workshop on Adopting Innovative Teaching Methods’, Dr.N.Ethirajalu, Vice Chancellor, PRIST Deemed to be University and P.Raja Raja Cholan, August 20th 2015
  13. ‘Workshop on case study development’, Dr.J.P.Kumar, G.Alex Rajesh, Jan 30th 2014.
  14. ‘One Day Training on Competency Building’ Dr.G.Alex Rajesh, Director, Nehru institute of Management, Dec 5, 2014

Contact Details

Head, Department of Commerce, School of Commerce and Management,

PONNAIYAH RAMAJAYAM INSTITUTE OF SCIENCE & TECHNOLOGY(PRIST), Vallam, Thanjavur -613403.

Email:

deanpsb@prist.ac.in

Phone:

04362-265021

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